We’re proud to work with some fantastic writers, all of whom help to deliver our business blog writing services to a continually high standard.
With all of our writers each having their own speciality topics and with a broad knowledge of their chosen industries, whether you’re a global technology firm or a local SME, we’re confident that our writers can deliver the blog post content that’s perfectly suited to your individual business requirements.
Yet whilst there’s no doubt our writers’ knowledge and experience goes a long way to producing the best quality business blog post content to meet your business’s needs, we actively push one thing which we truly believe makes the difference between good content and outstanding content.
One of the problems that is so often found with writers is that they fail to take enough breaks. They receive a brief, throw some ideas together and dive straight into the piece.
They’ll write the full piece straight away, proof it, make any edits and finish.
And in one sense, this is great. It means that as a writer you can work through piece after piece in a very mechanical, automated way.
But it leaves you wide open to errors.
When you’re producing piece after piece after piece in this way, you write once, check it once and it’s done. Of course, there may not be any errors at all, but the simple fact is this is unlikely to be the case.
Spelling errors are very easy to see past when you’re working quickly, as are grammatical errors.
But it’s not just these types of errors that are commonplace when working in this way and it’s very easy to produce a piece that doesn’t, for example, use sources in the best way possible or which fails to meet the initial brief.
Take a break once the piece has been finished in its draft form and then go back to it, however and you’ll not only see a reduction in errors, but a piece that’s generally of a higher quality.
It will flow better. It will be perfectly suited to your target audience. It will meet your business needs and deliver perfectly on the SEO front. Simply put, it will be a much better piece.
And it’s all because you have time to reflect. By taking a break – even if that’s by starting to write another piece – you stop your focus on the piece and once you return to it, you’ve got a fresh set of eyes to use. You’ll start to notice things you didn’t notice before and they may only be small, such as a rewording of a sentence, but these amendments could completely change the impact of the piece.
We always aim to deliver the highest quality blog post content through our business blogging services and just like something small could completely change a piece for the better, we like to focus on the small things as much as the big things in general, as the simple fact is, getting the small things right very often means the big things fall perfectly into place.
Ensuring our writers take regular breaks might only seem like a small thing, but the end result is always of the highest quality.