Could Business Blogging Be The Answer To The UK’s Top 50 Tech Companies Social Media Problems?

Could Business Blogging Be The Answer To The UK’s Top 50 Tech Companies Social Media Problems? A recent piece on econsultancy explained that in 2012, whilst 98% of the UK’s Top 50 tech companies use LinkedIn to some extent, only 82% use Twitter and 68% Facebook. Even more surprisingly, only  28% of them maintained a regular blog.  →

5 Ways To Get More People Reading Your Blog Posts

5 Ways To Get More People Reading Your Blog Posts Like many digital resources, blogging is often misunderstood.  Whilst in its most basic form it is simply the production of content to be published online, there is such a lot more to go with it that it often comes as  →

5 Things To Ask Yourself If You’re Not Seeing The Results You Expect From Business Blogging

5 Things To Ask Yourself If You’re Not Seeing The Results You Expect From Business Blogging The benefits of regular business blogging are vast and varied, but it must always be remembered that blogging isn’t a quick fix.  You won’t see huge increases in traffic a day after you publish your first blog post, nor will  →

10 Social Media Prompts To Ensure You See The Most Benefits Possible

10 Social Media Prompts To Ensure You See The Most Benefits Possible As part of our business blogging services, we provide social media management alongside blogging. Whilst there’s no doubt effective blog post content is the key to any online success, social media can enhance the benefits and ensure results are seen  →

If You Had To Choose Between ONLY Using Twitter Or Blogging, Which Would You Pick?

If You Had To Choose Between ONLY Using Twitter Or Blogging, Which Would You Pick? We often see individuals and businesses alike talking about why they love Twitter, Facebook, LinkedIn – or any other social network – and blogging.  They openly express their adoration for the resources and explain why they use them, what benefits  →

Is Blogging Right For Your Business? Ask Yourself These 5 Questions

Is Blogging Right For Your Business?  Ask Yourself These 5 Questions Here on our blog, we talk regularly about the benefits of blogging.  We explain that by blogging, organisations are able to benefit tremendously in various respects. One of the most frequent questions we still receive, however, is along the lines  →

7 Reasons Your Blog Posts Aren’t Getting Shared

7 Reasons Your Blog Posts Aren’t Getting Shared As fantastic as blog post content alone is, because a blog is a social resource, it’s important that you take the time to get your content out there. Think of it as if your blog was a shop and your  →

How Business Blogging Can Help You Handle Google’s Panda Updates

How Business Blogging Can Help You Handle Google’s Panda Updates First released in February 2011, Google's Panda update made various - and in some cases, substantial - updates to the search engine's algorithm and has since been a hot topic discussed in numerous online circles, from small business owners wondering  →

Could Your Business Survive Without A Blog?

Could Your Business Survive Without A Blog? After the success of Sharon’s first guest blog post at The Blogshop (‘Business Blogging: Why Your Business Should Guest Blog‘), we’re pleased to say Sharon’s provided us with another fantastic piece, this time looking at life without a business blog.  →

How Do You Convince Your Colleagues Your Company Needs A Business Blog?

As business blogging is still a relatively new resource to utilise, part of our work at The Blogshop involves educating organisation on the benefits of business blogging. Many have heard of it and several want to embrace it immediately, but  →